Staying cool in the putrid summertime of New York City is a battlefield that the bougie avoid with central air or AC, but that’s not an option for everyone. My Sheets Rock, a new bedding brand that makes linens out of rayon (it’s like bamboo?), wants to beat the heat with sheets so soft and breathable, sleeping naked could become commonplace for anyone who gives them a try. My Sheets Rock wants to help cool dudes who are hot in bed, not necessarily in the sexy sense, but in the “I am just really warm right now” sense. The company’s flagship “Regulator” sheet set is made of rayon threads, which claim to help regulate body temperature and cool temperatures to about 3 to 4 degrees less than usual while also reducing humidity by 50 percent. They were specifically designed to release heat more effectively than traditional cotton because scientifically, men have a 23 percent higher metabolic rate on average. Who knew? I also needed a change. For months, I’d been sleeping on Mellani’s 1800 thread count microfiber sheets, mainly because they were a cheap option on Amazon that felt somewhat close to silk sheets. “The Regulators” from My Sheets Rock, which launched in April, are a huge st...